The small sponsorship contract concluded between BNP and Roland-Garros, 50 years ago to finance work on the main court, opened the way to a passionate commitment by the bank and the longest partnership in the history of French sponsorship. How did BNP Paribas support the development of the tournament and all tennis? How did he become the official sponsor of one of the world’s most watched Grand Slam competitions? Flashback in pictures on 50 years of shared adventures on tennis courts.
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