“T’as pas deux balles ? – Haven’t you got two balls ?”
Are you between 12 and 16 years old and do you have a license with the French Tennis Federation ? You could be one of the 220 young people selected each year to be a ball boy or girl at the Roland-Garros, a tradition that dates back to the early years of the partnership with BNP Paribas !
In this 1991 advertisement, BNP gives them a wink. With the play on words “T’as pas deux balles ? – Haven’t you got two balls ?”, the tennis bank seeks to strike people’s thoughts.
“Come on in, you will be struck by our services”
Another poster also reflects the humorous and slightly provocative tone adopted for this advertising campaign in 1991.
With its logo on the tournament’s advertising tarps, BNP Paribas is thus imprinting its brand on the courts.
Learn more about the partnership between BNP Paribas and Roland-Garros
Podcast
Highlights
1973: The birth of the partnership between BNP Paribas and Roland Garros
Quiz
How has BNP Paribas supported tennis for 50 years ? What occasion marked the beginning of the partnership with the Roland Garros tournament ? When were the bank’s first initiatives dedicated to tennis ?
Test your knowledge of the history that unites BNP Paribas and tennis with 12 questions.
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